EntertainmentNews brief

Don’t hate the movie, hate the critic! Digger’s new PR push is a risky bet for film that was never meant to be divisive

An audience at Duke of York's Picturehouse in Brighton
File photograph: An audience at Duke of York's Picturehouse in Brighton. Jake Hills / Unsplash. Illustrative context, not a photograph of this reported event.
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‘SAME FILM – DIFFERENT TRUTH’ is the marketing solution for the film’s poor reception by critics. Or, as Cruise says in the ad, ‘Fuck those people!’

Read the original report at theguardian.com.

Sources and context

theguardian.com

Source headline and summary supplied via Currents News API. First collected by NewsJaws on 2026-10-01. This is an automated news brief, not original NewsJaws reporting. Dates reflect the source publication. Feed delays may apply.

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